How Can Challenger Beauty Brands Punch Above Their Weight?
In an increasingly crowded and competitive landscape, how can beauty brands step up their game?
In an increasingly crowded and competitive landscape, how can beauty brands step up their game?
We are thrilled to announce that DRVE’s CEO Oliver Mauss is joining the board of ALLIES to support the beauty company’s continued growth. It’s an exciting new milestone in our long-term journey with Allies of Skin and PSA!
“To stay profitable and generate sales” that’s the key for every single company.
Oliver Mauss, Founder of DRVE, was interviewed by Ramon Vela on The Story of a Brand podcast to discuss all things brands, online growth, investment and ecommerce.
The shift to digital shopping means it’s imperative for both upstart and established brands to nail direct-to-consumer operations as the low barriers to entry have allowed for an influx of competitors.
Nicolas Travis, Founder and CEO of Allies of Skin, shares his views on what it takes to launch two beauty brands and scale them globally.
Hitting 100x revenue growth over a year is major for any company — but especially so for beauty brand Allies of Skin, which shifted its focus during 2020 to center less on their retail partners and more on their Direct-to-Consumer (DTC) strategy.